Prada Beauty’s Wisteria Collection Brings a Cooler Purple Palette to Japan

Prada Beauty is preparing a purple-led color collection built around wisteria tones, with a Japanese launch reported for late August. The Wisteria Collection brings together a new Lip Balm Luminizing Care shade, two limited-edition Prada Touch cream-to-powder blushes and the return of Pradalines Durable Gliding Eye Pencil in 06 Glycine.

The collection was initially previewed in a social post naming the three products and their shades: Lip Balm Luminizing Care, Prada Touch in P36 Wisteria and P37 Violet, and Pradalines in 06 Glycine. Japanese beauty publication MAQUIA reports that Prada Beauty Tokyo and the brand’s official Japanese online store will receive the collection on August 28, followed by a wider Japanese release on September 4. Prada Beauty has not verified a U.S. launch for the Wisteria-specific products.

A wisteria study in pink, violet and blue-purple

The release draws on Prada’s longstanding association with purple, though the assortment does not treat the color as a single-note trend. Instead, it moves between translucent pink, softened purple-pink and a deeper blue-violet, offering a coordinated way to wear the family across lips, cheeks and eyes.

The new Lip Balm Luminizing Care shade is called Wisteria Gleams. According to MAQUIA, the balm appears blue-pink in the bullet and develops into an individualized rosy-pink tone once applied, using a pH-reactive color effect. It also contains cool-toned iridescent shimmer, making it distinct from a conventional clear color-changing balm.

The product belongs to Prada Beauty’s refillable Lip Balm Luminizing Care format. Retailer descriptions for the broader balm line characterize the formula as a melting treatment-balm texture designed for hydration and comfortable wear, with jojoba oil and Bifidus extract among its highlighted ingredients. Those retailer claims also position the balm for use on lips or cheeks, although Prada has not published a full first-party ingredient list for Wisteria Gleams.

MAQUIA reports a Japanese price of ¥7,260 for the full balm and ¥6,160 for its refill. The shade is listed at 3.8 g. Whether Wisteria Gleams itself will be limited edition has not been confirmed.

Two limited Prada Touch shades expand the blush range

The collection’s cheek component consists of two limited Prada Touch shades in special packaging: P36 Wisteria and P37 Violet. P36 Wisteria is described in Japanese coverage as a composed purple softened with pink, while P37 Violet takes the palette deeper with a more vivid, blue-based violet. Both are reported to retail for ¥6,930 in Japan.

Prada Touch is the brand’s cream-to-powder blush format, designed to spread with the ease of a cream before setting with the lighter, more diffused finish associated with powder. Prada’s current U.S. site describes the permanent range as a cream formula that blends readily and wears through the day with a powder-like effect. The Wisteria Collection shades were not listed on the U.S. site at the time of research, but their arrival would extend an existing eight-shade assortment rather than introduce a new product format.

That distinction matters because the two blushes are not simply seasonal packaging around standard colors. The reported shades introduce a relatively uncommon pairing within prestige cheek makeup: a muted, pink-adjusted purple alongside a saturated cooler violet. Purple blush has remained a niche category even as lavender and berry undertones have become more visible in broader complexion and color trends. Prada’s approach appears calibrated for its established soft-focus, modernist color language rather than the overtly bright editorial purples that can dominate limited makeup drops.

The return of 06 Glycine

The eye product in the collection, Pradalines Durable Gliding Eye Pencil in 06 Glycine, is a returning limited shade that was previously released in 2025. It is reported to cost ¥4,730 in Japan. The 1.2 g pencil is already part of the wider Pradalines lineup, and Prada’s U.S. website currently lists

Glycine among its seven shades, although it was marked out of stock at the time of research.

Pradalines is positioned by Prada as a creamy, high-pigment pencil suited to both precise liner work and softened, smoky definition. The brand describes the formula as waterproof, smudge-resistant, long-wearing and non-drying, and says it has been ophthalmologically tested. Its listed ingredients include film-forming and wax-based components such as trimethylsiloxysilicate, synthetic wax and carnauba wax, alongside mica and manganese violet in the 06 Glycine shade.

The pencil gives the collection a darker anchor. While the balm and blushes focus on the sheer and diffused possibilities of wisteria-inspired color, Glycine offers a more direct blue-violet statement around the eyes. It also places an existing product back into a new color story, rather than requiring the collection to rely entirely on new formats.

For now, the most concrete launch information concerns Japan. Community posts have named Prada Beauty, Sephora and Nordstrom as possible U.S. channels and cited prices in line with the existing American Prada Touch and Pradalines ranges, but Prada Beauty has not confirmed U.S. timing, retail allocation or Wisteria-specific product pages. Until that changes, the collection is best understood as a Japan-focused late-summer release that uses limited color, rather than novelty format, to make its point.

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